Bazaarvoice a identifié 6 tendances qui vous aideront à assurer le succès de votre entreprise cette année et cela, tout en préservant l’image de votre marque – et votre budget.
"Introduction
With consumers having more options than ever for what to buy, where to buy, and who to buy from, brands have a pressing need to stay ahead of the curve to gain and hold onto their shoppers’ attention – and spend.
After roundtable discussions with our sales and client success teams and reviewing research from industry leaders, we identified these six trends that brands and retailers are paying attention to in 2020. From deciding where to sell and how to market, to what to acquire and where to innovate, staying ahead of these trends for 2020 will position your brand among the best-in-class."