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The future of consumer intelligence.

Welcome to the era of Consumer Intelligence.

  • Editeurtalkwalker
  • Version PDF - 27 pages - 2023 - Anglais

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"Working closely with our customers and our internal team, we constantly review and explore the changing dynamics of social and customer channels. 

With over 4.8 billion people (61% of the global population) now using the internet, the shift towards an interconnected world has become undeniable.

87% of consumers prefer to research products online before making a purchase, highlighting the increasing importance of digital touchpoints in the consumer journey. And the typical social media user now spends roughly 2 hours and 24 minutes per day using social channels."

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