Employee activation is the empowerment of workers to become active and highly engaged advocates for their company, driving brand awareness and business success.
"Employee activation is the empowerment of workers to become active and highly engaged advocates for their company, driving brand awareness and business success.
A modern intranet can play a crucial role in executing your employee activation strategy and supporting it at scale, but only if it has the right set of features. Here are essential intranet features for supporting your activation strategy:
In addition to broad, quick-hit surveys at frequent intervals (e.g., monthly or weekly), consider more targeted outreach at key milestones, such as:
To hold interest and encourage response, use a variety of question types (e.g., multiple choice, Likert, and free text), and mix up survey formats.
Continuous surveys, for example, can run in the background and be pushed to employees at the right point in their journey, such as during onboarding or offboarding, while an eNPS can be part of your annual process to get broad consensus on how you’re doing.
Pulse surveys, meanwhile, can be deployed frequently – weekly or monthly – to get a tempature check on anything from morale to manager performance. The key is to make them quick, transparent, and actionable."