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Branding at the speed of culture

What do coastal grandmas have to do with selling shampoo ?

  • EditeurValtech
  • Version PDF - 73 pages - 2023 - Anglais
Livre blanc - Branding at the speed of culture - Valtech

Introduction ou extrait du livre blanc

"This is a condensed version of a presentation held at Valtech RADON in December 2022. At Valtech RADON, we specialize in building strong brands in today’s fast and messy culture.

In this presentation, we outline how the rules have (and haven’t) changed and how community and multi-speed brand-building are keys to success in creating fame in 2023."

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