Read on for insights to aid your search for your next favourite solution and vendor.
"In a world where millions of companies are vying for customer attention, the ones that consistently and continuously stand out are those that extend a hand, communicate with (rather than at) customers, and treat customers like the people they are.
So you find yourself at a crossroads. Stay with your current email service provider, whom you know but have already outgrown, or find a partner who can introduce you to new and innovative ways to meet customers in the moments that matter.
This is an important decision. Email is one of the most potent items in your inventory. In fact, the 2024 European Consumer Trends Index found that email remains the most effective channel for driving sales, with over half of consumers purchasing a product directly as a result of an email they received in the last year.
IT’S TIME TO SHOP FOR A NEW ESP.
And let the RFP process begin."