"A change journey is the collective path an organization takes to achieve a desired end state."
"Although the journey is a one-time expedition, change is often an endless voyage due to the constant need to adapt, adjust, and keep sailing forwards.A successful change journey mobilizes people, aligns teams, and navigates the transition in a way that creates clarity, momentum, and commitment across the board. It requires communicating a clear Vision, mapping out the steps to get there, building the right capabilities, and engaging everyone—leaders, managers, and frontline teams—as active participants."